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Prior year topics and speakers MEMBER
Copyright
2005–2012 |
All meetings are on Saturdays. Please check the location as meetings are held at various locations each month. Doors open — 10:00 AM February 4 February 25 March 31 April 28 May 26 June 30 July 28 August 25 September 29 October 27 December February 4, 2012 About the speaker: Jeniffer Thompson is an Internet Marketing specialist and Web site strategist. She has more than 18 years experience working in the publishing industry and holds a Bachelor’s in Communications/Journalism from SDSU. Mrs. Thompson is the author of Web Site WOW: Turn Your Web Site Into Your Most Powerful Marketing Tool and the creator of the popular Web Site WOW seminar series. Learn more at www.JenifferThompson.com. February 25, 2012
About the speakers:
Reo Carr
A journalist for more than 25 years, Reo has focused his career on business reporting and editing. The newspapers he has lead as an editor and publisher have won numerous local, regional and national awards. He holds a bachelor’s and master’s degree from San Jose State University with post-graduate work in publishing and business at Stanford University and UC Berkley.
March 31, 2012 SellBox.com About the speaker: David Wogahn is an Internet veteran and media entrepreneur. Over the past twenty years his ventures have published on a range of topics including sports, education, nutrition, religion and business data utilizing a variety of digital media delivery methods including CD-ROM, websites, syndication and ebooks. David has also published five annual business directories in print. How to Create a Profitable Product Empire: A 3-Step Master Product Plan About the Speaker:
Since that time, Pam has consulted directly with CEOs, authors, celebrities and entrepreneurs as well as experts in varied fields such as Internet Marketing, finance, relationships, spirituality, health, business, time/ life management, and psychotherapy to produce content, products, events, websites and marketing promotions to take their businesses to the next level. As a Magna Cum Laude graduate of Brown University, Pam’s training in critical thinking, scientific protocol and meticulous attention to detail serve to enhance the integrity of her work. With collegiate minors in economics and music, Pam also excels at new business promotions by infusing artistic and emotional elements into content, thereby attracting and motivating potential customers to take positive action. Today, Pam works with both beginners and established experts to create a portfolio of information products and programs that create raving fan customers and support their overall business strategy and lifestyle goals. Pam lives in San Diego, CA with her husband and two sons May 26, 2012 Full Description Coming Soon. About the Speaker:
Kevan handles women’s fiction, with an emphasis on commercial women’s fiction, young adult fiction and all genres of romance. Kevan works with her authors to help them realize their dreams of being published and to build a long term career as a writer. The Marsal Lyon Literary Agency strives to partner with their clients on all phases of the publishing path. Authors on Kevan’s list span a broad range of genres in women’s fiction including historical fiction, mystery, literary, commercial fiction and all genres of romance. She loves to be surprised by a unique plot or characters and is always looking for a new, fresh voice or approach. A few of Kevan’s recent and soon to be published books include SNAPPED by Laura Griffin (Pocket Books); THE SEPTEMBER QUEEN by Gillian Bagwell (Berkley), LEGACY by Cayla Kluver (Harlequin Teen); DARK AWAKENING by Kendra Leigh Castle (Grand Central Publishing); SHADOW OF A QUARTER MOON by Eileen Clymer Schwab (NAL) THE GUARDIAN by Margaret Mallory (Grand Central Publishing) and SILVER SPARKS by Starr Ambrose (Pocket Books). She is also interested in non-fiction, representing authors in the areas of current events, narrative, memoir, environment, parenting and pets/animals. With non-fiction projects she looks for topics that she is passionate about or that speak to issues of particular concern to women and families. June 30, 2012 About the speaker: Deirdre Maloney is an author, speaker and the proud president of Momentum, which helps nonprofit organizations meet their missions through better business. Through informative and entertaining presentations, as well as customized services like strategic planning, board development, executive coaching and marketing strategies, Deirdre helps organizations make and keep their momentum for optimal success. Deirdre comes by her expertise honestly, having served as the executive of a multi-million dollar nonprofit organization, a board member for multiple organizations, a media specialist, marketing director, technical writer and broadcast news producer. With experience working with organizations like The San Diego Foundation, the Colorado Nonprofit Association, and the Association of Fundraising Professionals, Deirdre brings a unique understanding of the nonprofit sector and the keys to its success. July 28, 2012 Full Description Coming Soon
August 25, 2012 October 27, 2012 Full Description Coming Soon About the Speaker: Liz’s talks are the epitome of “edutainment” – blending information, education, humor, and real-world examples. This fireball of energy takes issues directly from her audience demonstrating how branding is the key to boosting business. Liz is a practicing “branding guru” having worked for such major clients as the World Trade Centers, Sharp HealthCare, Quaker Oats, and Univision, so that she knows what works and what doesn’t. An often quoted expert, Liz has appeared in over 500 media outlets including ABC, NBC, CBS, CNBC, CNN, The Wall Street Journal, and The New York Times. Visit her at redfirebranding.com or follow her on Twitter.
Annual Year-End Celebration and Social Our annual end-of-the-year celebration! Please join us for the annual Publishers and Writers of San Diego Holiday Party, in the Community Room at the Encinitas Library. Holiday music will be provided by Marie Haddad, and we will serve light refreshements. Please bring a copy of your book to display, and a book to donate to Traveling Stories, a nonprofit that sets up libraries in third-world countries (www.travelingstories.org). Most importantly, bring a friend or colleague. This is a terrific way to learn about PWSD. Free!
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Build your online community and your local community will follow. Facebook is a great way to find more customers, promote local events, in-store sales, and find out what your buyers are looking for most. Learn how to get in touch with your market using online polls, downloadable coupons for friends and followers, offer special deals in your exclusive online Facebook store, and leverage more Facebook power through plug-ins and apps.. 
Laura Beken,
As Editor-in-Chief, Reo oversees news and production operations for the San Diego Business Journal. As Corporate Vice President of Digital Media, Reo leads the online and digital media efforts for four California Business Journal publications including the development of new media and social media products. 
David co-founded the Fansonly.com Network here in Carlsbad, now part of CBS Sports, and Times Mirror Multimedia. His other dot com accomplishments include managing a trailblazing college student social networking portal and a newspaper syndication service.
Pam Hendrickson has worked directly with the top brands in the personal and professional development industry for over twenty years. During that time, she was the executive Vice President of Content Development at Robbins Research International, Inc., where she collaborated directly with renowned author, business strategist and speaker Anthony Robbins to create and deliver dozens of high-end products, live events and coaching programs. She also served as the Vice President of Marketing, where she combined her content skills, with strategic thinking and marketing to help build the Robbins brand and expand its impact. 
Kevan Lyon is a founding partner of Marsal Lyon Literary Agency. With over 20 years in the publishing business, including 5 years as a Literary Agent with the Sandra Dijkstra Literary Agency and 17+ years on the wholesale, retail and distribution side of the business, Kevan brings an informed and unique perspective to her work with clients. Her background on the buying and retail side of publishing affords her helpful insight into what types of books will sell and how to market them. Kevan holds an MBA from the Anderson School of Management at UCLA. 
About the Speaker: Nancy “Broadcast Your Brilliance” Juetten is a word wizard, workshop leader, and Bye-Bye Boring Bio author on a quest to guide mission-driven experts to spell out their greatness and broadcast their brilliance through the power of storytelling and publicity. Whether clients seek to attract clients, speaking gigs, or media attention, they learn to welcome those results by acting on Nancy’s road-tested and proven advice to tell stories all their own. Best of all, they broadcast their brilliance with confidence, readiness, and ease so the right people can celebrate, invest, and benefit. Nancy doesn’t just dole out this advice. She walks her own talk. In 2010, she was interviewed 50+ times by media in her own backyard and beyond in connection with the debut of her book — Bye-Bye Boring Bio. She was also recognized among the Top 100 Home-Based Businesses by Start Up Nation. Today she is well known for being the “go to” person for helping people transform their boring bios from wallpaper to wow to attract clients now. Teaching the “Broadcast Your Brilliance Webinar Series” is her favorite way to add value for those serious about prospering in the spotlight.
Speaker and author Liz Goodgold is a fiery redhead with over 20 years of experience in marketing and branding. She is the author of RED FIRE BRANDING: Create a Hot Personal Brand and Have Customers for Life and DUH! Marketing.